About
A journey of WordPress, campaigns, and never giving up
15+ years
in digital marketing
20+
Google core updates survived and scaled through
Core stack
Google Ads, technical SEO, WordPress and AI workflows
Timeline
How I got here
2003 – 2010
The discovery and the hustle
My fascination with the digital world started back in 2003, when I first realised people were actually making money online. My real, practical journey began in 2008. I started with zero investment, building free Blogger websites and monetising them with Infolinks.
I was obsessed. I would stay awake for 48 hours straight learning how to build WordPress sites, edit videos and crack the SEO code. Even installing and fixing early Windows operating systems felt like a victory. Every failure was a new lesson.
2012 – 2014
The first taste of real success
In 2012 I made $300 from Dailymotion, a huge amount for me at the time. It proved the work was real, and I started teaching others online through video tutorials.
By 2014 I was running profitable niche entertainment sites, monetised through AdSense and affiliate marketing. I still remember my first major AdSense payment: $1,024. I also built a YouTube channel for the US market that consistently earned $800 to $1,000 a month.
2016 – 2021
Going corporate, and the great fall
In 2016 my work online led to an opportunity to manage Google Ads and SEO for a Dubai-based company in the UAE. For two years I handled their entire digital presence, and that work eventually allowed me to open my own physical office.
Then came 2021. For unforeseen reasons, everything crashed: my setups, my income streams, my business. It was one of the darkest periods of my life, and I struggled to find the energy to work. But I kept my faith. I knew my Rizq (provision) was written, and I refused to give up.
2022 – Present
The comeback and enterprise work
In 2022 I went for interviews and chose to join Fantech Labs. Over the last 4+ years there, I have grown from a self-taught hustler into an enterprise-level Google Ads and SEO specialist: professional client reporting, large budgets and enterprise-scale architecture.
Today, in 2026, AI is part of how I work. I use AI tools to automate workflows and build high-converting WordPress architecture, while strategy stays human. I built this website to share my journey and prove that if you never stop learning, you keep winning.
Recent results
What that experience produces today
My own work, in-house and freelance. Client names withheld.
$544K
Conversion value from $80.5K Google Ads spend
2.49K
Conversions at $32.27 each
21.9K
Organic clicks, 2.76M impressions
3.18K
Organic clicks, 170K impressions
Markets I've worked in:
USAUKSaudi ArabiaUAEToday I work on Google Ads and SEO for US accounts, an ongoing telecom SEO client in Saudi Arabia, and limo and chauffeur services in the USA and UK.
How I work
Hands-on, measured, honest
- I do the work myself. No junior hand-offs.
- Tracking comes first. Clean conversion data is what makes results possible.
- Plain reporting: cost per lead, ROAS and revenue, every month.
- AI where it saves time, such as audits and reporting automation. Strategy and copy stay human.
What's next
The future of digital and AI
My focus is moving towards agentic workflows, advanced automation and predictive marketing. I'm learning new frameworks, exploring headless WordPress and building systems that bridge human creativity and AI. In this industry, the moment you stop learning is the moment you become obsolete.
I write up what I learn from client accounts on the blog, and I've turned the checks I run most often into free Google Ads and SEO tools. If you're deciding what kind of help you need, start with my services.
What I can help with
FAQ
Questions people ask me
Do you work for an agency or for yourself?
Both. I have worked at Fantech Labs since 2022, and I also take on freelance clients directly. Either way, I do the work myself.
Which industries do you know best?
Real estate law firms, med spas, limo and chauffeur services, telecom, and high-ticket local and B2C services.
How do you use AI in your work?
For speed on repetitive tasks such as audits and reporting. Strategy, account decisions and client copy stay human.